Video Production
This music video has been on regular rotation on television in the UK.
Production process
- Storyboarding
- Drawing visual elements
- Lighting
- Video recording
- Editing
- Colour grading
Concept
Create video with a stop animation effect to convey the playfulness of the song Playlist Tune.
Using stick figures helps to convey the light-heartedness of the song.
Movement and scene transitions are designed to sit in the beat and rhythm of the song.
To help keep the video visually interesting, human hands are sometimes shown and at other times it is just the visual assets that are moving.
